Harvesting:  The calyces, the fleshy, red parts that enclose the flower's seed pods, are collected from the roselle plant.

Drying: They are then cleaned and dried, either naturally in the shade or with heat. Some methods include solar drying or vacuum drying at a low temperature to preserve the bioactive compounds.

Grinding: The dried calyces are ground into a fine, bright red powder.

Roselle powder is a versatile ingredient used in culinary, cosmetic, and wellness applications:

Beverages: It is widely used to make teas, juices, cocktails, and other refreshing drinks that feature its vibrant red color and tart flavor.

Food and cooking: The powder adds a tangy note to jams, jellies, desserts, sauces, and baked goods.

Skincare and hair care: The powder is rich in alpha-hydroxy acids (AHAs), which provide a natural exfoliation for the skin and scalp. It is used in face masks, scrubs, and hair rinses to promote a healthy glow and strengthen hair roots.

Natural coloring: The vibrant red pigment from the roselle plant can be used as a natural food coloring.

Roselle powder is rich in antioxidants, vitamin C, and beneficial minerals. While research is ongoing, studies suggest potential health benefits, including:

Heart and circulatory health: Some studies indicate that roselle extract may help lower high blood pressure and cholesterol levels.

Inflammation: Roselle has anti-inflammatory properties due to its polyphenol content.

Antioxidant effects: The powder is full of antioxidants that help protect the body's cells from damage caused by free radicals.

Digestive support: In traditional medicine, roselle has been used to help with indigestion and as a mild laxative.